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HOW TO MAKE A THUMBNAIL FOR YOUTUBE ON ADOBE ILLUSTRATOR PROFESSIONAL
In other words, will you pursue a design that is more templated that requires you just changing out background, text, and colors or will you pursue a design that will require a professional illustrator to create new designs? The NBA designs are a good example of templated designs that are easy to reproduce. Something else to consider is the scaleability of your designs. Some of the examples, such as the ahrefs designs, are more advanced than others and you may want to enlist the help of a designer if you are to pull off those designs. Go to the WPMU Dev YouTube Channel Creating Your YouTube Thumbnail DesignsĪfter taking a look through the designs above, you should have a few ideas for your design. Go to the Elgato Gaming YouTube Channel WPMU DEV Thumbnail Go to the Proof YouTube Channel Elgato Gaming Thumbnail Go to the Shopify Help Center YouTube Channel Proof Thumbnail Go to the Leadpages YouTube Channel Shopify Help Center Thumbnail Here are a few examples of instructional video thumbnails that you can use for inspiration if you’re considering the same approach to your videos. The videos we were creating were more about providing a specific solution to a specific problem - rather than discovery. In contrast to many of the examples above, we took a more “instructional” approach to our YouTube thumbnails. Go to the Target YouTube Channel Campaign Donut Thumbnail
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Go to the YouTube Channel Target Thumbnails These examples below show several channels that utilize very simple thumbnails with one or two elements to comprise their designs. Actually, the majority of channels we looked at while trying to find great examples of YouTube Thumbnails, those channels didn’t do anything at all - they didn’t even select a unique thumbnail. Not all brands go out of their way to get creative with their YouTube thumbnail design.
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Go to The Home Depot’s YouTube Channel Additional Brands with Simple Thumbnails Go to the Think Media YouTube Channel The Home Depot Thumbnails Why? Because your brand will be sharing real estate with dozens of other brands. What Makes YouTube Thumbnails Importantĭesigning images for YouTube is much different than designing for a social network or create webinar promotional images. In addition to these traits above, it was also clear that creating cutouts, or masked images, of the primary subject was very a popular design choice for those who have the time, money, staff, or skill necessary to pull it off. There are a few common traits we identified in the YouTube thumbnails below. Creating Great Thumbnails for YouTube VideosĪs mentioned above, you want your thumbnails to be branded and engaging.
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You can see our final thumbnail design at the end of this article. In the end, our first design turned out a bit different thank much of what we saw and that was entirely because of the type of content we were serving up in our initial videos. We wanted to provide our design team with examples of what engaging YouTube thumbnails looked like. In truth, we started down this trail when creating our own video thumbnails for Campaign Donut. No, a custom thumbnail will not make your content better than it is so it’s important to focus on creating quality content - but the thumbnail will help your AWESOME content get noticed! Looking for the best YouTube thumbnails? Wanting to find inspiration to create your own custom thumbnail designs? You’re in the right place!Ĭreating custom thumbnails is not only a great way to elevate your brand as a whole, but it’s also a way to influence viewers to choose your video out of all the options available.